Fab best e-commerce company of 2012

posted by Geert Leyseele
04 February 2013

Fab was named best e-commerce company of 2012 at the Crunchies in San Francisco on February 1st. Congrats to the entire Fab team on this huge win! Honored for our little part in it...

“The Smashing Book #3” cover design

posted by Veerle Pieters
02 March 2012

Around end of October of last year, Vitaly Friedman of Smashing Magazine asked me if I would be interested in contributing to the new Smashing Book #3. There were a few options on how I could contribute, but since my days were already filled till around the Summer of 2012, it was clear to me that I could only find the time to design the cover. After a little doubting on my end, as I was a bit concerned about the timing, I decided to take on the project. This was just a too good opportunity, as the briefing basically said "Do your thing. We want your design". It would have been foolish to say no to such a fun creative challenge...


The design process of Jolena

posted by Veerle Pieters
03 November 2011

People who follow me on dribbble might have seen a bit of the work I've done for Jolena, a Belgian online shop that sells natural and durable toys. Since this project was absolute fun and a challenge to work on in every way, I thought it would be perfect to write about it. ..

Logo design for Acturent and Bia Creations

posted by Veerle Pieters
28 August 2011

Some time ago we worked on the design of 2 logos for a client that I want to talk to you about here today. The initial job was to design only one logo for a new online application called Acturent. Things changed along the way when we showed our client the two design proposals. What happened was that he liked both. Sometimes it can be hard to make the right choice. The final decision was a smart one I believe, as we put both designs to good use, and it made total sense. So instead of redesigning only the product logo, we also redesigned the company logo. Here is our story…..

Adaptive Web Design book cover

posted by Veerle Pieters
27 May 2011

In November our good friend Aaron Gustafson contacted us with the request if I would be interested in designing the cover of his new web design related book. Call me intrigued. Designing book covers isn't something that I do often and they are always a welcome creative challenge. Definitely when it involves illustration work. After checking my schedule and agreeing on the timing, there wasn't much doubt left...